Sprintexx Advertising Technology: Uniting Data with Creative Precision
Driven by Janus Koncepts Advertising, Sprintexx Advertising Technology revolutionises modern advertising. In the current high-velocity digital world, advertising is no longer just about reach—it’s about relevance. Brands now need precise targeting, intelligent insights, and agile execution. That’s exactly where Sprintexx excels.
As the integrated ad-tech division of Janus Koncepts Advertising, Sprintexx merges data intelligence with years of advertising experience to deliver advertising that is precise, open, and result-oriented.
At the helm is industry expert Mr. Jai Sognai, a veteran with 30 years of digital experience, whose leadership has transformed Janus Koncepts into a reputed force in integrated marketing for more than 20 years. Sprintexx embodies his next big leap—uniting brand vision with ad-tech precision in one ecosystem.
Key Differentiators of Sprintexx Ad-Tech
Sprintexx is a end-to-end advertising partner, managing everything from branding to performance and loyalty. What distinguishes us is our ability to integrate:
? Data-Driven Insight
? Real-time Optimization
? AI-powered Audience Targeting
? Story-led Creative Strategy
? Omnichannel Media Activation
This combination allows brands to connect deeply and inspire meaningful response.
Sprintexx Omnichannel Framework: From Awareness to Action
1. Brand Awareness & Positioning
We use paid media and brand strategy to build brand visibility and consumer trust—effectively setting the stage for long-term growth.
2. Performance-Focused Digital Campaigns
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All optimised to maximise ROI and reduce cost per result.
3. Artificial Intelligence & Machine Learning Ecosystem
Sprintexx is a analytics-based platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—connecting intelligently across their digital journey.
4. Social Creator-led Marketing
Impactful engagement through creators and communities on:
? YouTube
? Emerging platforms
We combine credibility and reach to drive conversations and conversions.
5. Connected TV (CTV) & OTT Advertising
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, ensuring branded storytelling reaches high-value households at scale.
6. Content-First Creative
Every strong brand is built on strong storytelling. We craft authentic, story-rich communication designed to enhance visibility and loyalty.
7. Real-Time Creative Personalisation
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to better conversion rates.
Our Unique Value Proposition
? Over 491 Million Authenticated Users Nationwide
Access through partnerships with top-tier data and platform alliances across multiple industries.
? We Reach Users Where They Are
While closed ecosystems rely on inbound traffic, Sprintexx proactively reaches audiences across the open internet—maximising coverage and visibility.
? OEM Inventory Targeting
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme
? Universal Data Integration
We activate insights across all digital ecosystems—offering total scalability.
? In-house Demand-Side Platform
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting
? Predictive Audience Cohorts
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns
? Transparent & Open Ecosystem
We support all third-party trackers—guaranteeing transparency and reliability.
The Trust Behind Sprintexx
Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation
Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value
And above all, our commitment to clarity, performance, and measurable business impact.
Leadership Fueling Digital Growth
Mr. Jai Sognai, with vast experience across digital ecosystems, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Sprintexx Advertising Platform Consumer Understanding
His vision ensures Sprintexx remains ahead of the curve in the rapidly evolving digital ecosystem.
Built for the Future of Advertising
Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI
As audience behaviours and technologies change, Sprintexx champions transparency and precision marketing.
Summing Up: The Future of Smart Advertising
Whether your goal is building brand equity and measurable success—Sprintexx Ad-Tech is your partner for data-driven, future-ready advertising.
Sprintexx Ad-Tech — Backed by Janus Koncepts.
Where Data Inspires Intelligence.
Where Creativity Drives Action.
Where Technology Drives Growth.